Media-Objectives
an environmental graphic design studio

Glassdoor San Francisco

 
Glassdoor San Francisco

For their new global headquarters, Glassdoor wanted to create an environment that celebrates their brand and culture, while also rooting itself in it’s new San Francisco location.

 

Multiple art installations, based on the company's brand values, are integrated throughout the office. An interactive install consisting of moving light panels plays on the value of transparency and how employees are in charge of their own future. Meanwhile other installations focus on their values of grit, innovation, and good people.

 
Glassdoor San Francisco
Glassdoor San Francisco

To bring the connection to the locality, themes were developed for each floor that feature graphics reminiscent of the local landscape. In addition, local artists we're brought in to further connect to Glassdoor's mission.

 
Glassdoor San Francisco
Glassdoor San Francisco
Glassdoor San Francisco
Themes such as Making Connections and Growing Global are an abstract and playful way to connect to Glassdoor’s brand while providing great placemaking. 
— Joe Lawton, Principal at Media-Objectives
 
 
 
Glassdoor San Francisco
 

Glassdoor San Francisco

Glassdoor Global headquarters wanted to create an environment for their employees that celebrates the everyday joys of coming to work, while also rooting itself in it’s new San Francisco location and paying homage to the many cultures that inspire the city.

Glassdoor is dedicated to their company's core values and strives to make each employee and visitor feel welcomed and comfortable upon arrival. They’re a transparent, authentic, gritty, roll up your sleeves kind of company and value making their employees happy and comfortable in the workplace. Realizing these goals our team worked to acknowledge their company culture and their global influence by creating a unique and fully integrated color palette, a graphic floor system, and custom installations.

Our design team worked hand in hand with the project architects and interior designers to create a custom color palette that has the warmth, grit, and texture to complement the architecture and accents of the furniture. The expansive color palette was used to represent the colorful culture of San Francisco while weaving together simple and subtle architecture to create a fun, fresh, and unique space. With a curated graphic floor system and a thematic wayfinding approach we brought in elements specific to San Francisco while also bringing in elements central to Glassdoor’s core values.

The reception area was designed to showcase that tech is expanding, and Glassdoor is expanding alongside it, embracing global connectivity. They wanted their employees and guests to feel a sense of arrival, and our team solved this by artfully implementing their mission statement and company logo upon entrance. Through an interactive art installation, consisting of moving light panels, our team wanted to abstractly showcase that employees are in charge of their own future. This sense of interactivity within the workplace is a rarity that we deemed essential to expose.

Our team collaborated with local artists to really embrace the city of San Francisco and showcase the culture it has to offer. The artists based the theme of their work by the Glassdoor values and our curated color palette, which allowed them to showcase their creative talents, by simultaneously representing the dynamic and creative atmosphere in San Francisco. We guided them on aspects regarding texture and materials which gave way to a seamless path from art to architecture.

The Glassdoor San Francisco headquarters was thoughtfully designed to allow employees and guests to really experience their company, their culture, their geographic location, and their daily global influence.

 

Location
San Francisco, California

Services
Placemaking
Wayfinding
Murals

Press
San Francisco Chronicle
Office Snapshots

Photography
Christian Santiago
Francisco Lopez de Arenosa

Partners
Moss
Martin Sign Co.
Erik Otto
Jocelyn Tsiah

Architecture by
Valerio Dewalt Train